

Confused about which step goes first?
Don’t worry – we’ve got you covered.
Follow our easy guide to get your curls looking flawless from start to finish!
01
Step
Cleanse
Start fresh!
Cleanse your hair and scalp thoroughly to remove buildup and dirt, because healthy curls start here.

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Sold outGoals:
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
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Goals:
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
-
Goals:
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
-
Goals:
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
-
Goals:
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
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Goals:
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
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Goals:
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
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Goals:
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
-
Goals:
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
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Sold outGoals:
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
- Gentle Cleanse
- Softness
Sold out -
Goals:
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
-
Goals:
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
-
Goals:
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
-
Goals:
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
-
Goals:
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
-
Goals:
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
- Soothe
- Itch Relief
- Gentle Cleanse
-
Goals:
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
-
Goals:
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
02
StepCondition
Pamper your curls!
Nourish your hair deeply and detangle effortlessly for soft, strong curls.

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Sold outGoals:
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
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Sold outGoals:
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
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Sold outGoals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
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Goals:
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
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Sold outGoals:
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
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Goals:
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
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Sold outGoals:
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
- Slip
- Detangling
- Hydration
Sold out -
Sold outGoals:
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
Sold out -
Sold outGoals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
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Goals:
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
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Sold outGoals:
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
Sold out -
Goals:
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
03
StepPrep
Get your curls prepped!
Create the perfect base for styling with products that support and protect your curls. Think heat/UV protection and strengthening for extra resilience.

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Goals:
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
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Goals:
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
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Goals:
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
-
Goals:
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
04
Step
Moisturize
Keep it hydrated!
Infuse your curls with moisture for soft, frizz-free, and bouncy results that last all day.

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Goals:
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
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Goals:
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
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Sold outGoals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
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Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
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Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
-
Goals:
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
- Lightweight Moisture
- Definition
-
Goals:
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
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Sold outGoals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
Sold out -
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
05
StepStyle
Time to slay!
Define and shape your curls exactly how you want for that effortless, on-point look.

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Goals:
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
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Sold outGoals:
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
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Goals:
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
-
Goals:
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
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Sold outGoals:
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
Sold out -
Goals:
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
-
Goals:
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
06
StepFinish
Seal the deal!
Lock in your style with a finishing touch that adds shine, hold, and lasting perfection.

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Goals:
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
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Goals:
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
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Goals:
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
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Goals:
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
07
Step
Refresh
Revive your curls!
Give your hair a quick pick-me-up to extend your style and bring back the bounce.

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Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh