01
Step
Cleanse
Start fresh!
Cleanse your hair and scalp thoroughly to remove buildup and dirt, because healthy curls start here.
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Goals:
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
-
Goals:
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
-
Goals:
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
-
Goals:
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
-
Goals:
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
-
Goals:
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
-
Goals:
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
-
Goals:
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
- Clarify
- Build-up Removal
- Volume
-
Goals:
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
- Gentle Cleanse
- Itch Relief
- Volume
-
Goals:
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
- Clarify
- Curl Reset
- Volume
-
Goals:
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
- Soothe
- Sensitive-Friendly
- Itch Relief
-
Goals:
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
- Detox
- Curl Definition
- Mineral-Rich Reset
-
Goals:
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
- Gentle exfoliation
- Purifying
- Refreshing
- Cooling
- Hydrating
-
Goals:
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
- Gentle cleansing
- Anti-inflammatory
- Nourishing
02
StepCondition
Pamper your curls!
Nourish your hair deeply and detangle effortlessly for soft, strong curls.
-
Goals:
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
-
Goals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
-
Goals:
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
-
Goals:
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
-
Goals:
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
-
Goals:
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
- Repair
- Strength
- Elasticity
-
Goals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
-
Goals:
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
- Curl Retention
- Definition
- Frizz Control
-
Goals:
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
- Moisture
- Softness
- Manageability
-
Goals:
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
- Hydrating
- Calming
- Strengthens barrier
- Prebiotic support
- For dry and flaky scalp
03
StepPrep
Get your curls prepped!
Create the perfect base for styling with products that support and protect your curls. Think heat/UV protection and strengthening for extra resilience.
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Goals:
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
-
Goals:
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
-
Goals:
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
- UV
- Heat & Chlorine Protection
- Moisture Lock
-
Goals:
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
- Strength
- Anti-breakage
- Elasticity
04
Step
Moisturize
Keep it hydrated!
Infuse your curls with moisture for soft, frizz-free, and bouncy results that last all day.
-
Goals:
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
-
Goals:
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
-
Goals:
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
- Stength
- Definition
- Softness
- Frizz Control
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
- Deep Hydration
- Frizz Control
- Shine
-
Goals:
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
- Curl Activation
- Definition
- Frizz Control
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
05
StepStyle
Time to slay!
Define and shape your curls exactly how you want for that effortless, on-point look.
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Goals:
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
-
Goals:
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
-
Sold outGoals:- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
Sold out -
Goals:
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
-
Goals:
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
-
Goals:
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
- Medium Hold
- Definition
- Shine
-
Goals:
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
- Weightless Volume
- Softness
-
Sold outGoals:
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
- Strong Hold
- Moisture
- Shine
Sold out -
Goals:
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
- Lightweight Hold
- Strength
- Definition
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
-
Goals:
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
- Definition
- Lightweight
- Strong Hold
06
StepFinish
Seal the deal!
Lock in your style with a finishing touch that adds shine, hold, and lasting perfection.
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Sold outGoals:- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
Sold out -
Goals:
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
-
Sold outGoals:
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
- Shine
- Frizz Control
- Cast Breaker
Sold out -
Goals:
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
- Root Lift
- Lasting Volume
- Strong Hold
07
Step
Refresh
Revive your curls!
Give your hair a quick pick-me-up to extend your style and bring back the bounce.
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
-
Goals:
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
- Reactivation
- Frizz Control
- Hydration
-
Goals:
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
- Soften
- Moisturize
- Detangle
- Refresh
